So you're building a business, right? Business by definition. Revenues come in, expenses go out. Basically you make money unless you're a nonprofit business. And even then you'd need money to continue to serve as you do however you do. The reality is bringing that money in, bringing that revenue in requires that we do income-producing activity. So in today's episode, let's talk about that and talk about evaluating whether or not we are giving some energy to income-producing activity.
In this episode, we'll talk about...
Reminding ourselves what is at the heart of the business
Recognizing the differences amongst our business activities
How to call out income producing tasks and why